Founding Account Executive (New Business) (m/f/d)

Remote, Berlin

Full-time

Permanent employee

Your mission

This isn't inheriting a territory someone else built. As our Account Executive for New Business, you own new business end to end -from first outbound touch to signed contract- and you turn what the founders have already proven into a motion that scales. You'll be our first dedicated seller: you shape the playbook now, and as we grow you'll help build and lead the commercial team behind it.

Year-one target: €350k–€550k+ new ARR
Typical deals: €10k–€30k ACV, annual subscriptions, sales cycles under 90 days
Motion: outbound-led (inbound supported by marketing), multi-threaded, often with a hands-on trial as part of the close

What you'll own

Build and run outbound pipeline (LinkedIn, email, calls) threaded across multiple stakeholders
The full sales cycle: discovery → demo → trial → proposal → close
Selling a new category: educating buyers, creating urgency, making the "ask your data, get decisions" shift land
HubSpot discipline: clean stages, next steps, close dates, and a forecast you can stand behind
A clean closed-won handover to our CX team

Who you'll sell to
First focus: real estate (entry point), retail & e-commerce, media & publishers. You'll engage Asset Managers, CX & Insights owners, Customer Success leaders, and IT/security where needed, usually several at once.

Your profile

What we're looking for

2-4+ years closing B2B SaaS, outbound-first (not SDR-only)
A true hunter; you work independently, own your number, and deliver results without being managed to them
A track record of creating pipeline and closing independently ; you've packed your own bag
Strong discovery, demo and negotiation; including with C-level / executive buyers
Comfortable in a fast-paced, fast-changing environment; you move quickly and adapt
Strong affinity for digital products, AI and tech; you get genuinely excited about the space and can speak credibly to technical buyers
You thrive in ambiguity; you build processes and don't sit still
Strong HubSpot experience and fluency with modern sales tooling (Calendly, sequencing, etc.); clean CRM habits; MEDDICC or SPICED a plus
Fluent Business Level German and English
Open to 1-2 days/month travel in DACH (expensed)

Why us?

Primefold XI is the Experience Intelligence platform. Instead of building dashboards and digging through reports, teams ask their data a question in plain language, and get the answer, the recommendation, and the report back in minutes. We turn customer, employee and market feedback into decisions.

Already trusted by ECE Group, Sportscheck, Funke Mediengruppe, NAS Investment, RFR and Webedia.

We're an early-stage team selling a genuinely new category, and we're moving from founder-led selling to a real, repeatable sales engine. That's where you come in.

Über uns

Das Berliner Startup Primefold entwickelt eine intelligente Plattformebene, die agentisch, modular und domänenorientiert arbeitet. Sie verarbeitet heterogene Daten, versteht den geschäftlichen Kontext und liefert kontinuierlich entscheidungsreife Empfehlungen für Produkte und Teams. Wir suchen Engineers, die diese Kernplattform mitgestalten möchten.